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A World of Difference. Made Possible.

Transforming ideas into stunning visuals. To learn more, send us an inquiry.

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Why Choose Wayne Henry Design

Experience

Experience

Experience

  • With over 20+ years of experience in the graphic design industry, we have the expertise to deliver exceptional results.

Approach

Experience

Experience

  • We believe that collaboration is key to creating effective design solutions. You being comfortable is important.

Innovation

Experience

Innovation

  • We're passionate about staying up-to-date with the latest trends and technologies in the industry. 

"We believe you're only as good as your last project."

Case Study

City of Cleveland, OH

Cleveland Thrive

Department of Justice

January 2025 - January 2026


CHALLENGE 

When the City of Cleveland secured a Department of Justice (DOJ) grant for the Community Based Violence Intervention and Prevention (CVI) initiative, Wayne Henry Design was hire by Rhonda Crowder & Associates LLC to transform high-level policy into a resonant community brand: Cleveland Thrive. 




SOLUTION:

Using a public health-centered strategy, we bridged the gap between municipal government and neighborhoods by designing a "Cleveland-authentic" visual identity logo and a digital-themed persona powered an ecosystem featuring residents across social media. We developed a high-impact website and merchandise to drive engagement, transforming digital sentiments into proactive solutions. These efforts culminated in the comprehensive 100-page "Report for the Record." 



Visual system leadership, and cross-platform outcomes

Cleveland Thrive brand identity

Logo Development

Using 20+ years of creative direction and crafted a one-of-a-kind logo. 

Theme Artwork

Strategically used a digital brand expression across consumer-facing marketing. 

Website

Ensured the brand strategy maintained consistency across digital touchpoints. 

Social Media

Provided brand-focused creative input informed by audience insights.

100 page Blueprint

Implemented expert art direction to sustain impact in a 100-page community report.

Merchandise

Establish merchandising options that promoted community engagement.

OUTCOME: 44 Focus Groups • 757 Engaged Residents • 100 Page report

OUTCOME: 44 Focus Groups • 757 Engaged Residents • 100 Page report

OUTCOME: 44 Focus Groups • 757 Engaged Residents • 100 Page report

OUTCOME: 44 Focus Groups • 757 Engaged Residents • 100 Page report

OUTCOME: 44 Focus Groups • 757 Engaged Residents • 100 Page report

OUTCOME: 44 Focus Groups • 757 Engaged Residents • 100 Page report

Case Study

Greater Cleveland Association of 

Black Journalists (GCLEABJ)

NABJ Convention 2026

January 2025 - January 2026


CHALLENGE:

As NABJ celebrates its 50th Anniversary in Cleveland, the host chapter, GCLEABJ, faced a critical branding deficit. Lacking a cohesive identity and digital presence, the organization risked invisibility during this national milestone unless they effectively secured a media market position, Execute a strategic digital transformation, evolving from a quiet affiliate into a prominent, unified authority ready for the national spotlight. 

STRATEGY:

To elevate GCLEABJ for the NABJ 50th convention, Wayne Henry Design collaborated with the GCLEABJ President to transform the local chapter into a national authority. By establishing a visual identity and real-time social media strategy that engaged 3,900+ professionals, while targeted automation drove sold-out success for premier events—including a historic 2025 Black Journalists Hall of Fame, Pre-Reception Party, and  a "Welcome to Cleveland" Rock & Roll Hall of Fame reception. These fully sponsored milestones were a success and solidified GCLEABJ’s position as a media leader.

Master of the visual hook for 20+ years.

GCLEABJ Sponsorships 4 Events in 2025

@ NABJ Convention Cleveland< OH 2025

Save-the-Date SM

Contributed to planning and development of brand-focused social media content.

Sponsors Packages

Produced a collateral sponsorship package that informed B2B objectives. 

Events infographic

Translated the brand strategy into scalable creative frameworks and guidelines. 

B2C Web Awareness

Collaborated with fundraising to evolve and operationalize GCLEABJ events.

B2B Social Media

Established the design strategy for GCLEABJ's social media sponsorships.

B2C Consumer

Developed the impact campaign for attendees to attend GCLEABJ events. 

OUTCOME: 30 SPONSORS • Raised over $275K • Reached 3,900 Convention Attendees • 4 branded events

OUTCOME: 30 SPONSORS • Raised over $275K • Reached 3,900 Convention Attendees • 4 branded events

OUTCOME: 30 SPONSORS • Raised over $275K • Reached 3,900 Convention Attendees • 4 branded events

OUTCOME: 30 SPONSORS • Raised over $275K • Reached 3,900 Convention Attendees • 4 branded events

OUTCOME: 30 SPONSORS • Raised over $275K • Reached 3,900 Convention Attendees • 4 branded events

OUTCOME: 30 SPONSORS • Raised over $275K • Reached 3,900 Convention Attendees • 4 branded events

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